While location and experiences used to be the main deciding factor, consumers also want to be reassured that hotels are taking their health and safety seriously. Hotels across the UAE reported close to full occupancies as a result of their attractive packages and unique offerings for domestic travellers. Tim Cordon, senior area vice president for the Middle East & Africa, Radisson Hotel Group, noted that the past months’ recovery has been driven by a rebound in domestic tourism and, as a result, hotels had to change their approach in terms of strategy. Whilst summer and special occasions such as Eid, are usually synonymous with travelling, enjoying a well-deserved break or visiting loved ones, many residents have been opting for mini getaways and staycations, preferring to stay within the country.
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