'Unlimited Business of Entertainment', that truly exemplifies the personality of DEAL 2020, the largest show of its kind in the MENA region.

DEAL 2020 is the show for the entertainment, amusement and leisure industry in the Middle East and Africa region. At DEAL, we ensure that the exhibitors and the stakeholders that we bring are leaders in their business categories.

Year after year, DEAL has been the platform of choice for brands to conduct business in the MENA region. For more than a quarter of a century, DEAL has been supporting the stakeholders to promote their interests and the industry at large. DEAL 2020 being the 26th edition of the show, promises to uphold its core values of catering to the entertainment and amusement industry by widening its scope by introducing the latest technologies available from around the world.

The Middle East entertainment market has been reported to be the fastest growing in terms of spending and growth. By participating in DEAL 2020, you can get a solid platform that has powered the industry for 26 years.

In its 2019 edition, the show welcomed300+ exhibitors from 40 countries that showcased their best products, rides, games to thousands of visitors from 100+ countries from around the world.

DEAL 2020is scheduled for23rd to 25th March 2020,at the iconic Dubai World Trade Centre.