Industry News

PHILIPPINES TO LAUNCH GAME APP AND INTERACTIVE TOUR AT EXPO 2020 DUBAI


Visitors to Bangkóta, the Philippine Pavilion at Expo 2020 Dubai, will enjoy a game-based learning app and interactive mobile tour for ‘an immersive experience into the nation’s ancestral origin and culture,’ the lead implementing agency of the country’s participation at Expo 2020 announced. The Philippine Department of Trade and Industry (DTI) said Bangkóta Trivia Quest, a gaming app, and Mobile Visitor Journey app will ‘acquaint users with the ancestral origins of the Philippines,’ spanning an era of four millennia. App users will interact with an adventurous, and playful animated character named Magbun, also known as Ube Boy, the official mascot of the Bangkóta. Ube Boy translates the Filipino identity in animation to reach the Expo’s younger audience who will seek to cultivate a keen understanding and appreciation of the Filipinos’ Austronesian lineage.

BOOK YOUR SPACE VISITOR REGISTRATION DOWNLOAD BROCHURE