Innovative Concepts in Entertainment (ICE), one of the oldest exhihibitors at the DEAL show has been participating at the event for 28 long years, that is basically from the very first edition and were present at DEAL 2022 with their latest entertainment concepts. From concept to production, the R&D team is involved in every step of the process. ICE has been a manufacturer of the best amusement and arcade games since 1982. They are an innovator of coin operated amusement games, consistently manufacturing the highest quality redemption games, and have become an industry leading producer of sports games for the home, arcade and office.
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