DUBAI TO HOST FIRST-EVER INTERNATIONAL SPORTS & ENTERTAINMENT FREE ZONE CLUSTER

Dubai World Trade Centre has announced the launch of the International Sports & Entertainment Free Zone, the UAE’s first dedicated sports and entertainment business cluster within the Free Zone environment. In a statement, DWTC explained that the zone will serve as an industry-focused business hub facilitating licensing for distinct sports and entertainment business activities, fostering a unique collaborative ecosystem to support and accelerate the industry’s growth. The Zone will provide a unified platform for licensing businesses across established sectors, such as sports management and marketing, event management, talent representation and media and broadcasting, while also supporting growth in emerging areas like e-sports, AI-driven sports tech, fan tokens. Source: Zawya